Advertising Agency SydneyOur Blog
Have you heard the Wispa?
1 April | 0 COMMENTS
For the first time ever, UK’s confectionery leader Cadbury has been persuaded by the might of the web to re-launch one of its most recognised, loved and missed chocolate bars. And what a great story it is…
Several years after being discontinued and following a massive consumer campaign to bring back the favourite chocolate bar of ...
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How Brands Thrived During the Great Depression
4 March | 0 COMMENTS
Companies can and do prosper during times of economic turmoil. Take a lesson from brands whose Depression-era advertising strategies were key to their survival.
With the recent meltdown on Wall Street and talk of a possible depression, I thought it would be instructive to do a bit of research on what happened with regard to advertising ...
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