Mobile Marketing

Mobile Marketing: Mobile Marketing: A Cross-Channel Shopping Experience

Mobile Marketing: A Cross-Channel Shopping Experience

13 April | 0 COMMENTS
If you hope to remain successful in a market where consumers are continually changing their behaviour, you must be willing to adapt to their needs.  The fact that more and more shoppers are living a digital lifestyle today means you, as a retailer, must allow this to converge with the way you do business. You undoubtedly ...
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Mobile Marketing: Building a Mobile Website for Retail Purposes

Building a Mobile Website for Retail Purposes

20 May | 0 COMMENTS
While mobile internet usage is still pretty small in Australia, it’s time we started thinking about shopping and buying over the mobile channel.  It’s only a matter of time until this becomes common practice in our markets. As consumer behavior shifts and becomes more in favor of buying online, mobile offers yet another channel to access ...
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